FITOCOLD is a flagship product line of Sawes Pharma, a Spanish company specializing in herbal and dermo-cosmetic health solutions.

Company Structure

Parent Company:
Sawes Pharma, a company founded in 1985 with expertise in vascular health and dermo-cosmetic products.

FITOCOLD’s Importance:
The FITOCOLD product line is strategically important, contributing over 30% to Sawes Pharma’s total revenues.

Market Position:
The Fito Cold gel is the leading leg relief gel in Spain, holding over 40% market share in that country.

Manufacturing:
The products are manufactured in Sawes Pharma’s modern, GMP-certified facilities, which support scalable production for international expansion.

Product Focus

The primary focus of the FITOCOLD brand is on developing cold-effect gels, sprays, and dietary supplements to relieve symptoms of tired and heavy legs, as well as muscle and joint pain.

Key characteristics include:

Natural Ingredients:
Formulations often combine natural plant extracts like horse chestnut, arnica, ruscus, and witch hazel with pharmaceutical-grade menthol to stimulate circulation and provide a cooling sensation.

Clinically Supported Benefits:
Clinical evaluations have supported the products’ venotonic (improving vein health) and analgesic benefits.

Product Range:
The brand offers various formats, including gels and sprays for external application, and drinkable vials for dietary supplementation.

FITOCOLD aims to offer effective, fast-absorbing, and non-greasy solutions that meet the growing consumer demand for natural and paraben-free health products.