St. Moriz Professional Prime &glow Face Tan Serum 25ml

St. Moriz is a UK-based professional self-tanning brand launched in 2008 by salon experts. It is positioned as an affordable alternative to premium sunless tanning brands, offering professional-grade results at accessible prices. The brand claims to be the UK's most loved self-tan brand, reportedly selling one bottle every 20 seconds. Brand Origins and Manufacturing Founding: The brand was developed in the UK in 2008 by in-house salon professional experts. Manufacturing: All products are developed and manufactured in the UK to ensure quality and consistency. Expansion: Since its debut, St. Moriz has expanded its presence into over 35 countries, including availability in major US retailers like Ulta, Target, and Walgreens. Core Product Offerings St. Moriz offers a wide range of tanning and skincare solutions designed for various skin tones and types: Tanning Formats: Includes self-tanning mousses, lotions, mists, sprays, and facial serums. Advanced Range: Formulated with active skincare ingredients such as Hyaluronic Acid for hydration and Q10 for anti-aging benefits. Luxe Range: A luxury collection using up to 98% natural ingredients, enriched with organic rose water and goji berry extracts. Suncare: Recently expanded to include SPF 30 and SPF 50 sunscreen for the face and body. Accessories: Professional application tools like velvet tanning mitts for a streak-free finish. Values and Sustainability Cruelty-Free: St. Moriz is Leaping Bunny certified, representing a global gold standard for cruelty-free products. The brand and its suppliers are independently audited to ensure no animal testing occurs. Vegan-Friendly: Many products in their range are formulated with vegan ingredients and enriched with skin-loving additions like Aloe Vera and Vitamin E. Affordability: A central tenet of the brand is offering high-quality, professional-like skin finishes at attainable price points. Key Business Information Parent Entity: The brand is associated with St. Moritz Limited (Company Number 06606491), with early directors including Riccardo Olivieri and Jason Matthew Bennett. Founding Leadership: Founder Mel Brownlow remains a key figure in the brand's journey and identity. Headquarters: Based in the United Kingdom, specifically maintaining operations and development within the country since inception.