The Serenity brand of adult incontinence products is a well-established Italian brand that is owned and manufactured by the global personal hygiene company, Ontex Group NV.
Company Overview
Parent Company:
Ontex Group NV, a publicly traded Belgian corporation and a global leader in the production of disposable personal hygiene products, including baby diapers, feminine hygiene, and adult incontinence products.
Brand Status:
Serenity is one of Ontex’s core brands, particularly well-recognized and trusted in Southern European markets like Italy and Spain, where it has over 35 years of history.
Focus:
Ontex positions Serenity to offer high-performance solutions that ensure comfort, discretion, and skin integrity for users with varying degrees of incontinence.
Global Presence:
Ontex distributes its products, including Serenity, in more than 100 countries and operates 17 production sites across the globe.
Product Offerings and Technology
The Serenity product line is designed to adapt to different user needs, from light bladder weakness to severe incontinence, available in various formats:
Pants (Pull-Ups):
Products like the Serenity Pants Night are designed to be worn like regular underwear, offering discretion and comfort for active individuals. They feature breathable outer layers, anti-odor systems, and security against leaks.
Slips (Briefs with Tabs):
The Serenity Slip Night products are all-in-one briefs with repositionable adhesive tabs, often recommended for bedridden patients or those with heavy incontinence, offering high absorption capacity for extended periods, including overnight use.
Advanced Features:
Absorbency:
Products incorporate a super absorbent core (often featuring gel technology) that quickly locks in liquid to keep skin dry and reduce the risk of irritation.
Skin Health:
The inner fabric in contact with the skin often includes additions like aloe vera for gentleness, while the outer material is breathable to promote airflow.
Night Protection:
The “Night” specific products feature enhanced absorption to provide maximum protection for long durations of sleep.