Seche is a premier American nail care brand renowned globally for its innovative, high-performance professional products. Founded in 1991, the company revolutionized the industry with the launch of Seche Vite, the first patented single-procedure dry fast top coat.
Today, Seche is part of the American International Industries (AII) family, a Los Angeles-based beauty powerhouse. The brand is dedicated to providing high-quality nail treatments that are 100% Cruelty-Free, Paraben-Free, and Vegan.

Iconic Product Lineup

Seche’s reputation is built on specific “holy grail” products used by both professional manicurists and home enthusiasts:

Seche Vite Dry Fast Top Coat:
Known for its unique formula that penetrates through nail lacquer to the base coat, forming a single solid coating. It provides a durable, high-gloss finish that dries almost instantly and does not yellow.

Seche Vive Instant Gel Effect Top Coat:
A non-UV/LED alternative that delivers the “plumping” effect and intense shine of a gel manicure. It dries fast like the original Vite but offers a thicker, gel-like protected finish that can be removed with standard nail polish remover.

Seche Restore Restoration Thinner:
A specialized formula designed to return thickened nail polish (especially Seche Vite) to its original consistency without ruining the chemical balance of the lacquer.

Key Brand Values

Professional Standard:
Originally developed for salon use, the brand remains a staple in professional nail kits worldwide.

Simplified Care:
The brand focuses on “one-coat” solutions and restorative treatments to simplify the manicure process.

Ethical Manufacturing:
All products are manufactured in the USA and maintain a commitment to being vegan and paraben-free.