Rexaline (Rexaline Labs) is a high-tech French cosmetic brand established in 2008 that specializes in anti-aging skincare through hyper-hydration. Founded by entrepreneur Alexandre Cukier and scientist/pharmacist Gene Beilis, the company operates with a philosophy that youthful skin requires optimal hydration.
Core Technology and Innovation
The brand’s identity is built on its proprietary RX Hyaluronic Acid complex (also referred to as the Hyaluronic Acid Duo or RX2), which was developed in collaboration with American researchers.
Medical-Grade Inspiration:
The technology is inspired by medical injection techniques, allowing for deeper skin penetration without needles—up to 15 times more penetration than conventional hyaluronic acid.
Dual-Action Formula:
The complex combines two forms of hyaluronic acid: one for immediate surface plumping and another for long-lasting hydration in deeper skin layers.
Biomimetic Science:
Over 80% of Rexaline’s ingredients are biomimetic or biotech-based, designed to work synergistically with the skin’s natural mechanisms.
Product Ranges and Targeted Solutions
Rexaline organizes its products into specialized lines that address specific “aging pathways”:
Hydra Shock:
Focuses on rehydrating and maintaining moisture over time using phyto-cells. Its Hydra Shock mask is a best-seller, claiming up to +138% hydration.
Line Killer:
Targets “matrix’aging” (wrinkles and loss of firmness) using vectorized lipopeptides and adenosine to boost collagen and elastin.
Derma Repair:
Specifically designed for sensitive or “burnt-out” skin. It addresses “inflam’aging” (chronic inflammation) with biovectorized amino acids that soothe and repair.
Crystal Bright:
Addresses “melano’aging” (dark spots and loss of luminosity) using a bioactive complex based on biovectorized gallic acid.
Corporate Profile
Headquarters:
Based in Paris, France (10 rue Singer, 75016).
Origins:
The laboratory was originally born in Miami, USA, though the brand is now considered “Raised in France”.
Validation:
All finished products undergo rigorous testing by independent laboratories (such as AMA laboratories) to provide objective proof of efficacy.
Competitive Landscape:
Key competitors include French skincare brands like Caudalie, RoC Skincare, Filorga, and Garancia.
Product Standards:
Most formulas are vegan, paraben-free, and formulated to be gentle enough for sensitive skin.
Distribution and Experience
Rexaline focuses on “sensory excellence,” ensuring that its serums and creams offer luxurious textures and subtle fragrances alongside clinical performance. The brand provides solutions for a wide demographic, targeting women from age 20 to over 70.