Paloma Picasso is a prominent brand centered on the artistic vision of its founder, Anne Paloma Ruiz-Picasso y Gilot, the daughter of legendary artist Pablo Picasso and painter Françoise Gilot. Established primarily as a powerhouse in the luxury jewelry and fine fragrance sectors, the brand is characterized by bold colors, architectural lines, and a signature “uncompromisingly stylized” aesthetic.

Core Business Areas

The Paloma Picasso brand operates through high-profile partnerships and diverse product lines:

Fine Jewelry (Tiffany & Co.):
Since 1980, Paloma Picasso has maintained an exclusive relationship with Tiffany & Co., creating iconic collections like Paloma’s Graffiti, which elevated urban street art into high-end luxury. Her jewelry is noted for using “X’s, scribbles, and zigzags” sculpted in gold, often punctuated with large, vibrant gemstones.

Fragrances and Cosmetics (L’Oréal):
Launched in 1984, the brand’s signature scent, “Paloma Picasso” (or Mon Parfum), was developed in collaboration with L’Oréal and perfumer Francis Bocris. It is a classic Chypre Floral fragrance intended for strong, independent women. The line expanded to include lipsticks—most notably her signature “Paloma Red”—powders, and bath products.

Accessories and Lifestyle:
The brand encompasses a wide range of products including Couture accessories, handbags, sunglasses, hosiery, and home decor items like bone china, crystal, and tiles for Villeroy & Boch.

Brand Identity and Signature Styles

Aesthetic Philosophy:
Her work is defined by powerful femininity, dramatic flair, and an ability to find beauty in unexpected places, such as subway graffiti or olive leaves.

Signature Elements:
Key motifs include the use of the color red, the dove symbol, and geometric forms like custom-cut hexagon gemstones.

Market Positioning:
The brand offers a tiered approach, featuring high-end “Couture” pieces—some priced up to $500,000—alongside the more accessible “By Paloma Picasso” line to reach a broader audience.

Global Presence and Philanthropy

International Reach:
The brand has a strong global footprint with dedicated boutiques in Japan and Hong Kong, and wide availability across Europe, Mexico, and the United States.

Cultural Legacy:
Her jewelry designs are held in the permanent collections of major institutions, including the Smithsonian Institution and the Field Museum of Natural History.

Foundation:
The Paloma Picasso and Eric Thévenet Foundation, based in Switzerland, supports social causes including animal welfare and poverty alleviation.