Nexcare is a leading global personal healthcare brand owned by 3M, specializing in first aid and wound care products. The brand is known for adapting professional medical technology—originally developed for hospital use—into consumer-grade products for home use.

Core Business and Brand Identity

Nexcare operates as 3M’s primary competitor to Johnson & Johnson’s Band-Aid brand in the adhesive bandage and first aid market. The brand’s identity is built on 3M Science, focusing on durability, comfort, and advanced adhesive technology.

Hospital-Proven Technology:
Many Nexcare products use technology platforms developed for clinical settings, such as Tegadermâ„¢ film dressings and Microporeâ„¢ surgical tape.

Innovation Focus:
Recent innovations include the launch of Nexcare Duo Fabric Bandages in 2021, which utilize solvent-less adhesives for all-day hold with pain-free removal.

Environmental Stewardship:
The brand has worked to reduce its environmental impact by shortening supply chains and developing envelope-style packaging that reduces package volume by approximately 86.2% compared to traditional cartons.

Key Product Lines

Nexcare offers a comprehensive range of wound care and support products designed for sensitive skin and active lifestyles:

Waterproof Bandages:
Feature a 360-degree seal to keep out water, dirt, and germs.

First Aid Tapes:
Includes Microporeâ„¢ (gentle paper tape), Transporeâ„¢ (clear plastic tape), and flexible foam-based waterproof tapes.

Specialty Dressings:
Steri-Stripâ„¢ wound closure systems and Tegadermâ„¢ transparent film dressings.

Compression and Support:
Cobanâ„¢ self-adherent wraps (also known as Nexcare Self-Stick Compression Wrap) that stick only to themselves and not to skin or hair.

Skincare Treatments:
Products for cold sores, blisters, pimples, and liquid bandage sprays.

Partnerships and Marketing

Official Supplier:
Nexcare has served as an official supplier to USA Swimming since 2017.

Brand Ambassadors:
The brand has used notable figures in its campaigns, such American Ninja Warrior contestant Jessie Graff for the “Tough Love” campaign and a mascot known as “Nexcare Nana,” an elderly stunt woman who demonstrates product durability.

Philanthropy:
Nexcare sponsors the American Red Cross’s observation of World Donor Day to encourage blood donation.

Note on Entity Disambiguation:

While the 3M brand is the most prominent “Nexcare,” there are other unrelated entities with similar names:

NexCare Health Systems:
A private healthcare service provider based in Michigan, USA, that manages skilled nursing and rehabilitation facilities.

NexCare Technologies (Pakistan):
A HealthTech company that provides clinic management software.

Nextcare (Lebanon):
A healthcare management solutions company and third-party administrator (part of Allianz).

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