AVÈNE, or Eau Thermale Avène, is a leading dermo-cosmetic brand dedicated to the health and care of sensitive, intolerant, and allergy-prone skin. The company is part of the larger, private French pharmaceutical group, Pierre Fabre Laboratories.
Key Company Description Points
Core Mission:
To improve the quality of life for individuals with various skin conditions by leveraging dermatological expertise and the unique properties of Avène Thermal Spring Water.
Key Ingredient:
All Avène products are formulated around the natural Avène Thermal Spring Water, sourced directly from the Sainte-Odile spring in the village of Avène in Southern France. This water is renowned for its clinically proven soothing, anti-irritating, and softening properties, backed by over 150 scientific and clinical studies.
Hydrotherapy Center:
The brand’s origins trace back to a dedicated Avène Hydrotherapy Centre built near the spring in 1743, which still treats patients globally for conditions like eczema, psoriasis, and burns, often approved for reimbursement by the French healthcare system.
Product Focus:
Avène offers a wide range of face and body care products, including the popular Cicalfate repair cream range, sun protection, and the iconic Thermal Spring Water Spray (with one spray sold every second globally in 2023).
Global Reach:
The brand is a leader in the pharmacy channel in France and is recognized worldwide, with 77% of its €1 billion turnover in 2023 coming from international markets across 115 countries.
Production & CSR:
Products are manufactured at a high-tech facility located on-site in Avène-les-Bains to ensure the water’s properties remain intact from source to product. The company maintains a strong focus on Corporate Social Responsibility (CSR), engaging in initiatives like “Skin Protect, Ocean Respect” and sustainable management of the local water source.
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