“Agua Brava” is an iconic line of fragrances for men (and a newer version for all) that has been produced by the Spanish fashion and fragrance company Puig since its launch in 1968.

About Puig

Company Name:
Puig (full name Antonio Puig S.A.)

Founded:
1914 by Antonio Puig i Castelló in Barcelona, Spain.

Industry:
A multinational conglomerate operating in the premium beauty, fashion, and cosmetics sectors.

Ownership:
It remains a family-run business, currently led by Marc Puig Guasch as CEO and president.

Portfolio:
In addition to its own lines, Puig manages the development and distribution of fragrances and fashion for numerous other high-end brands, including Paco Rabanne and Carolina Herrera.

About Agua Brava

Product Type:
Primarily known as a classic, refined, woody mossy Eau de Cologne (EDC) for men. A newer, absolute version was also launched in 2025.

Inspiration:
The fragrance is inspired by the Mediterranean, featuring a robust blend of herbs, citrus, and green notes such as lavender, bergamot, pine, and sandalwood.

Legacy:
Agua Brava is considered an icon of Spanish perfume design and a benchmark in Mediterranean men’s cologne, known for its timeless, masculine, and affordable scent. It was created by perfumers Marcel Carles and Rosendo Mateu.