Abercrombie & Fitch Co. is a global specialty retailer of apparel and accessories for men, women, and children, operating through several brands. The company, founded in 1892, is known for its contemporary, “neo-preppy” casual luxury clothing style.

Company Overview

Company Name:
Abercrombie & Fitch Co. (Publicly traded as NYSE: ANF).

Headquarters:
The corporate headquarters is located in New Albany, Ohio, U.S..

Brands:
The company operates multiple brands, including the flagship Abercrombie & Fitch, abercrombie kids, Hollister Co., and Gilly Hicks. It also recently launched a sub-brand for activewear called Your Personal Best (YPB).

History:
Originally a high-end outfitter for sporting and excursion goods with famous customers like Theodore Roosevelt and Ernest Hemingway, the company shifted its focus to casual apparel for young adults in the 1990s. In recent years, it has successfully evolved to target a broader demographic of customers in their early 20s to mid-40s.

Products
Abercrombie & Fitch offers a wide assortment of clothing and related items through its stores and e-commerce platforms.

Apparel:
The product range includes tops (shirts, T-shirts, hoodies, sweaters, bodysuits), bottoms (jeans, pants, sweatpants, skirts), dresses, rompers, jackets, coats, activewear, sleepwear, swimwear, and underwear.

Accessories & Personal Care:
The company also sells accessories such as bags, belts, and hats, as well as personal care products and fragrances. Noteworthy fragrances include “Fierce” for men and “8” for women, which are the brand’s signature scents.